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Ezequiel EspĂ­ndola's Blog

Community Server and SEO Advice

I came across this post on how to create multiple communities in Community Server that have become an entry on the documentation wiki under Multiple Community Installations, while researching how to do actually that. =)

In the posts there is a third scenario where you can point different URLs to the same community. Well, you really don't want to do that if you're thinking of playing well with the search engines. That would mean you can access to your community through a domain like www.domain1.com or www.domain2.com interchangeably. Search engines often penalize sites when finding that they have the same content as others, and this would be just like that for them.

What you would be better doing is creating a permanent redirect of HTTP status code 301 from all domains to a primary one. That is to always redirect www.domain2.com and www.domain3.com, etc. to www.domain1.com so any link or user going to any of the domains ends in www.domain1.com. This can easily be achieved with ASP.NET or configuring IIS directly. Almost all hosting services allow to create redirects also.

Published Tuesday, November 29, 2005 8:07 PM by eespindola
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